What Boholocs was up against
How we fixed it
Rather than open with a retainer pitch, we ran an in-depth growth audit of Boholocs' funnel and ad account — and went deeper than a surface review. Instead of defaulting to discounts, we mapped a desire-led system (the same direction the founder had already started sensing worked in their email) and turned it into concrete, prioritized actions the team could implement themselves.
The audit didn't just diagnose. It handed over a clear, actionable roadmap: a rebuilt landing page, a new pop-up tool, reworked email flows and campaign strategy, and a sharper read on their ICP and customer.
I was in a mindset for newness — I want to rebuild the business, everything. Reading the audit just aligned with where I was, and I thought: okay, let me take action here.
What changed after Loud Lion
Boholocs is early in its rebuild, so the numbers are still being written. What the audit delivered first was clarity and momentum — a founder who knew exactly what to change and felt motivated to move.
Off the back of the audit, the team has:
- Built a new landing page (and is still refining it).
- Started switching their pop-up to the recommended tool.
- Rebuilt their email flows and campaign strategy, rolling out over the following month.
- Edited a batch of new videos, with a clearer understanding of their positioning and customer.
For an audit, the real proof is whether it changes what you do next. For Boholocs, it did.
“It surfaced blind spots I didn’t know I had”
The audit was genuinely in-depth. It didn't just confirm what I'd been hearing from other agencies — it went further and gave me specific things I could action. It's a good idea: an audit can highlight areas you're not aware of, even when you think you've thought of everything.